Items where Author is "MARGIATI, LULUS"
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Article
PURWANTO, PURWANTO and MARGIATI, LULUS and KUSWANDI, KUSWANDI and PRASETYO, BUDI (2019) Consumer Motives For Purchasing Counterfeit Luxury Products: Behind The Status Signaling Behavior Using Brand Prominence. Consumer motives for purchasing counterfeit luxury products: behind the status signaling behavior using brand prominence. 01-08. ISSN ISSN 1648-0627 / eISSN 1822-4202
PURWANTO, PURWANTO and MARGIATI, LULUS and KUSWANDI, KUSWANDI and PRASETYO, BUDI (2019) CONSUMER MOTIVES FOR PURCHASING COUNTERFEIT LUXURY PRODUCTS: BEHIND THE STATUS SIGNALING BEHAVIOR USING BRAND PROMINENCE. Business: Theory and Practice, 20. pp. 208-215. ISSN 1822-4202
Conference or Workshop Item
PURWANTO, PURWANTO and KUSWANDI, KUSWANDI and MARGIATI, LULUS and HARDIONO, HARDIONO (2015) RELATIONSHIP MARKETING FACTOR, CUSTOMER VALUE, MODERATING ROLE OF DEMANDING CUSTOMER AND SWITCHING BEHAVIOR. In: International Conference on Information Management and Technology (ICIMTech), 13-14 Agustus 2020, Jakarta.